If you’re knocking doors after hail or high wind, your script has to do two things at once:
- Build trust fast (homeowners are on high alert for “storm chasers”)
- Keep it simple so you can set a clean inspection without sounding pushy
Below is a proven storm damage door knocking script (roofing/exterior restoration) with objection answers you can use in 2026—plus the compliance guardrails that protect your reputation.
The #1 rule: what NOT to say (protects you and the homeowner)
Never say:
- “I’m with your insurance company.”
- “Your claim will be approved.”
- “You won’t pay your deductible.”
- “You have to sign today.”
Your goal is an inspection + documentation + options, not promises.
10-second opener (the “don’t make it weird” script)
You (smile, step back from the door):
“Hey—sorry to bug you. My name’s ___ with ___ (local roofing/restoration). We’re in the area because of the recent wind/hail. A lot of homeowners here have hidden damage that doesn’t show from the street.”
Then immediately give them an easy out:
“Quick question—have you had your roof/exterior checked since that storm?”
If yes:
“Got it. When was that—right after the storm, or more recently?”
If no / not sure:
“No worries. We’re doing quick, no-pressure inspections for homeowners on this block. It takes about 10–15 minutes, photos included, and you’ll know exactly what you’re dealing with.”
Close for the appointment (two-time option):
“Would later today work better, or tomorrow?”
The “credibility” add-on (use only if they’re skeptical)
If you get hesitation, add one credibility sentence—don’t info-dump:
“We’re local and we document everything with photos so you have a clear record—whether you file a claim or not.”
(If you have a license/credentials you commonly reference, mention one, not ten.)
The “neighbor anchor” (without naming addresses)
“On this street, we’ve already seen a few roofs with lifted shingles and soft metal hits—most people wouldn’t notice until it leaks.”
Keep it general. Don’t claim you inspected a specific neighbor unless you did and you have permission.
Qualification questions (so you don’t set junk appointments)
Ask these quickly before you book:
- “Are you the homeowner?”
- “Any leaks or stains inside, or is it mainly roof/exterior concerns?”
- “Do you know roughly how old the roof is?”
- “If we find damage, do you want photos and a simple summary?”
The inspection booking script (tight + clean)
“Perfect. We’ll take photos, check the common storm-impact areas, and show you what we find. If there’s no damage, I’ll tell you that too.”
Confirm details:
“Best number to text you a confirmation?”
“And what’s the best email if you want the photo summary?”
Objection answers (word-for-word)
1) “I’m not interested.”
“Totally understand. Quick question—have you had it checked since the storm? If it’s already been inspected, you’re probably good. If not, it’s a quick photo check so you know where you stand.”
(If they still say no: “No problem—thanks for your time.” Leave.)
2) “I already have a roofer.”
“That’s great. Most homeowners still like a second set of eyes after hail/wind—just to compare notes. If you want, we can do a quick photo inspection and you can keep it for your records.”
3) “Insurance won’t cover anything.”
“Sometimes they do, sometimes they don’t—it depends on what’s actually there. The inspection is just to document the condition. If there’s nothing storm-related, you’ll know that without guessing.”
4) “Are you with my insurance company?”
“No—good question. We’re a local contractor. We document what we find with photos so you can decide what to do next.”
5) “I don’t want to file a claim.”
“Understood. An inspection doesn’t force a claim. It just gives you clarity—photos and condition—so you can make a smart decision.”
6) “How much does it cost?”
“The inspection is free. If you ever wanted work done, we’d provide everything in writing first. Today is just documentation.”
7) “I don’t have time.”
“No worries. We can do it in about 10–15 minutes. If now isn’t good, would later today or tomorrow be better?”
8) “Your company is a storm chaser.”
“I get why you’d ask. We’re local, and we’re focused on documenting condition with photos and being transparent. If you’d rather not, no hard feelings.”
9) “My roof is fine / it’s not leaking.”
“Totally possible. The tricky part is hail/wind damage often doesn’t leak right away. The inspection is just a quick look so you’re not surprised later.”
10) “Do you need to get on the roof?”
“Not always. We’ll start with a ground-level assessment and photo documentation. If roof access is needed, we’ll ask permission first and explain exactly what we’re checking.”
11) “Give me a card / I’ll call you.”
“Absolutely—here you go. Just so this doesn’t get lost, would you prefer I text you my info too? And if you want, I can pencil you in for a 10-minute check tomorrow—no obligation.”
12) “No soliciting.”
“Understood—sorry about that. Have a great day.”
(Leave immediately.)
Follow-up texts (boost your show rate)
Confirmation text (right after booking)
“Hi ___, this is ___ with ___. Confirming our roof/exterior inspection at ___ (time) tomorrow at ___ (address). It’s a quick photo inspection (10–15 mins). Reply YES to confirm.”
Reminder text (day-of)
“Hi ___, we’re still on for ___ today. We’ll arrive in a marked vehicle and check the common wind/hail areas, then show you photos. Reply YES when you’re ready.”
Field notes that make your script work better
Tone wins
Don’t sound like a closer. Sound like a calm professional offering documentation.
Two-time close
Always offer two choices (“today or tomorrow”) instead of “when works?”
Don’t overtalk
If you talk for 45 seconds straight, you lose them. Ask questions early.
Want a version customized to your exact offer?
If you tell me your service focus (roof only vs full exterior), whether you run insurance restoration vs retail, and your typical appointment window, I’ll tailor the script to match your process.
Allied Emergency Services, Inc.
Phone: 800-792-0212
Email: info@alliedemergencyservices.com
