Roofing Sales: What’s a Good Close Rate? Benchmarks by Role (2026)
If you’re in roofing sales, “close rate” can mean a lot of different things. A canvasser might call it a set rate. A closer might mean appointments-to-signed-jobs. A manager might track lead-to-sale across the whole team. This 2026 guide breaks down good close-rate benchmarks by role, shows what ranges are realistic based on lead source,…
