Atlas Roofing Unveils New Brand Identity on 40th Anniversary

Allied Emergency Services, a leading provider of insurance restoration services, is excited to share the news of Atlas Roofing Corporation’s recent rebranding efforts. As the company celebrates its 40th anniversary, it has introduced a new brand identity that better reflects its people, passion, and purpose. The rebrand includes a new logo, corporate tagline, mission, vision, and value statements that connect all four divisions of the company.

Atlas Roofing, known for its innovative solutions and commitment to customer satisfaction, has grown from a single manufacturing facility in 1982 to 36 facilities in North America with worldwide product distribution. The new branding highlights the company’s objectives for the future, while also reflecting on its strong history.

The new mission of Atlas Roofing is “To deliver leading products and solutions that enrich the lives of those we touch by nurturing a culture of agility, teamwork, and accessibility that attracts the most talented people in our industry.” Additionally, the company has introduced new values that include accessibility, talent, leadership, agility, and solutions. The new tagline, “Products with Purpose. People with Passion,” represents the company’s commitment to creating solutions and products that not only meet customers’ needs but also go above and beyond to exceed them.

Atlas has also launched a new corporate website, www.atlas-arc.com, which features comprehensive overviews of all four divisions, its products, key initiatives, leadership in the industry, and information on the company’s history and culture.

As a trusted partner in the insurance restoration industry, Allied Emergency Services  is proud to work with a company like Atlas Roofing that is dedicated to providing exceptional products and services. To learn more about Atlas Roofing and its products, please visit their website at www.atlas-arc.com.

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